Eventure Tour Co. Project Walkthrough

Eventure Tour Co. offers electric bike tours throughout the scenic Santa Rosa Beach area, showcasing a blend of must-see attractions and hidden local gems.

To support funding efforts for this innovative e-tour concept, I developed a visual prototype backed by research into Google-based mapping for self-guided tours, local advertising opportunities, geofencing technology, and a comparison of native versus web-based app platforms.

After defining the project requirements, I mapped key data points, structured the information architecture, and created high-fidelity visual comps—culminating in an interactive InVision prototype. A highlight of the project was exploring the dynamics of guided vs. self-guided tours and analyzing how each model could impact operational strategy.

I also met with Don DiCostanzo, the CEO of Pedego® Electric Bikes, whose insights on market feasibility helped refine the overall direction of the project.